Pricing your home to sell
YOU ARE IN A BEAUTY CONTEST!
In addition to properly presenting your home via staging/decluttering and the best professional photography, consider right pricing your home! Homes that are overpriced statistically will sit on the market longer, become stale and eventually sell for a LOWER price than they might have had they been priced well from the start. Many overpriced sellers end up "chasing the market" once they realize that they aren't going to get their price. Ultimately, the house sells even lower than projected and the wear and tear on the seller is stressful. Overpricing your home simply sends buyers to other houses where they see value or promotes lowball offers as the house sits and sits on the market. And even if you do get an offer for your price, the house will probably not appraise if not within some reasonable range of sold properties in the last 6 months.
Pricing a home at the right price will bring more activity, a sense of urgency, potentially more than one offer and puts the seller more in control of the selling process. The time to sell should be shorter, allowing the seller to move on.
HOW DO I PRICE HOMES MORE ACCURATELY THAN OTHER AGENTS?
WHERE DO YOU WANT TO POSITION YOUR HOME?
Remember, the seller and agent may set the listing price of the home, but the buyer is the ultimate decision maker!